Frequently Asked Questions

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   What is DTP?

Originally, DTP (Desktop Publishing) refers to the use of digital desktop and publishing software for laying out documents. In fact, DTP is a very broad term, and simultaneously requires a lot of analytical, technical and creative skills. The way documents are created and presented greatly affects their influence over target audience. Each element of a layout communicates a message, and the key is to make all elements together communicate the same message to an end user. Think of a layout as of an orchestra, where each instrument starts playing its own theme: this is how a document would look like without DTP or with poorly done DTP. If you are asking yourself should you need DTP services, the answer is most likely "yes".

   What is cultural adaptation in DTP?

This is where you go your creative best. This is where you never stop learning, and where anything you have ever learned is finally at your service. There are endless nuances, big and tiny, and everything matters from choice of fonts and pictures to global layout orientation (Arabic or Hebrew right-to-left layouts) or general text orientation (Chinese or Japanese top-to-bottom text flow). This is where room for versioning is, and this is where BOLD I Creative is making all difference. 

It is extremely important to adapt layouts to actual target market by making sure no part of your content (text or graphic) bares any offensive or in any other sense inappropriate message. Even colors might need to be adjusted to avoid negative connotations. Consider it a DTP transcreation. However, any proposed element will be presented to a Project Manager from the Language Service Provider team first.

   Can DTP work with just an IDML file?

YES. Keep in mind though that if your artwork features any linked images - these will be grayed out in the visual deliverable PDF, and the final InDesign file will need to be updated on the end-client's side before it is distributed to end-customer.

If your artwork uses any custom fonts that cannot be synched from Adobe Fonts than best matching fonts will be used to make sense of the content. You might need to update the fonts back as well.

   Can we book your services on day-to-day basis?

YES. Please contact us for detailes.
Please note, all bookings need to be made in advance, no same day booking is available.

   We have a file update, it should take an experienced DTP a minute. Can you do this for free?

No. A minimal charge rate (1 hour DTP time) will be applied. 

   Do you work with Large Print files?

Yes. We work with LARGE PRINTs (LP). Please contact us for details: your end-client might have custom requirements for LP. Please note that LPs are always distributed as hard copies. Please make sure your end-client shares any important information about their printer upon the job start.

   Do you work with Forms?

Yes. We work with Forms. If you already have your forms set or you need the form(s) recreated completely from scratch - we are here for you. Please contact us for details, please attach your form sample if you have any.